Sprout Social’s Asset Library enables you to store images, videos and text in a centralized location for use across multiple social networks. For some tips on how you can set up your first Instagram ad, take a peek at our guide right here. #WINNING. We utilized the current following of this jewelry company client on Facebook, thus helping us to generate over 7,600 Instagram followers. Instagram promotion with us is easy as a pie. Influencers’ audiences should ideally mirror your own or allow you to tap into a new sect of users that you’re trying to reach. Establish a Large Community Base. Oh, and not to mention their awesome visual content that their local followers love. Today, Instagram’s caught up to the rest. Note : Who will be your audience, how much budget you have fixed, how long you intend to run the promotion etc. You can advertise on Instagram Stories and in the Instagram Newsfeed with either videos or images. Thirteen percent of Internet users have Instagram accounts and more than half of the world’s top 100 brands are on Instagram. The takeaway here is that Instagram moves much quicker than it did a year or two ago in terms of content. The most important thing to keep in mind? Cross-promotion may seem simple, but it is a really effective strategy to successfully promote your Instagram account. You could collaborate with just one other business owner. As we mentioned earlier, Instagram benefits from being a platform where brands can essentially publish ads without shoving them in their followers’ faces. Need some Instagram content ideas? Instagram specifically asks that anyone running a competition on the platform includes this caption, and it is also advised to have clear terms and conditions and a cut-off date for entries. With an Influencer takeover, the way that you will promote your Instagram account will be when the Influencer shares with their audience that they’ll be ‘taking over’ your Instagram Stories for a day. Instagram’s potential for promotion is massive, especially for musicians. Once you have set your goal, chosen the prize(s), entry criteria, potential partners, best hashtags and the contest length, you are ready to launch and promote your Instagram accounts giveaway! Much of the appeal of Instagram is that brands are capable of advertising in a more human way without bombarding followers with messages that scream “BUY NOW!”, A post shared by Penguin Books (@penguinbooks). Beyond your own hashtags, you should try to promote your Instagram using more general, community hashtags specific to your industry such as #6strings (music) or #unicornhair (beauty). For example, Yeti is known for its feed full of high-res photos of the outdoors featuring adventures enjoying their products. Using an automated promotion service you can successfully promote your business acc without colossal time and energy losses. Ramp up your content production There’s no shortage of Instagram content you can publish to fill up your feed. You can both create content for each other’s Instagram audiences. Chances are, the folks who already follow you on Facebook and Twitter will also follow you on Instagram without much prodding. Even though this is pretty standard, it’s a good idea to outline how you’d like the Influencer to promote the takeover when you are just starting to discuss the collaboration. You can see what people are saying, at scale, about your industry and your brand. Plus, you can search for any keywords in your inbox. Ready to take your Instagram to the next level? To switch to a business account, go to Settings > Switch to Business Profile. Promote Your Account Within the school, I put the Library’s Instagram account on free bookmarks I make using Canva (use the Etsy Shop Cover template under Social Media and Email Headers for a pre-made template) that I give to the students. You can choosse an emoji, a selfie (with a fun sticker) or a coloured background. a blog). And on a related note, this is exactly why user-generated content such as customer photos are such a goldmine for brands. Click here to get first dibs when it launches! Step 4: Post and follow users. Although cross-promotion is a smart move, bear in mind that each social platform has its own best practices. Instagram now has over 1 billion users all over the world! Belangrijk is wel dat kwaliteit het altijd wint van kwantiteit. Do Not Sell My Personal Information. Twitter, YouTube, Facebook, and Pinterest are also great places to attract customers and boost sales. That said, creativity still counts when it comes to Stories. Want to learn more about the Instagram Nametag feature? Join a few business Facebook groups for your niche, or better yet, find some Instagram-dedicated Facebook groups that welcome promotion. If your account is all brand new and fresh, it is better to wait for a certain period of time, so that you will not be banned and do not come it too strong with this method. There are plenty of Instagram success stories out there including this example from Dunkin which cleverly uses both Stories and video to grab the attention of users. If you want followers, the best way to get them is to be a follower. Jouw Instagram Promoten?Met onderstaande tips ga jij aan de slag om meer Instagram volgers en meer Instagram Likes te krijgen. 13 Ways to promote your Instagram Page 1. Bite-sized videos. The new Instagram Nametag feature is a fantastic tool that you can use to successfully promote your Instagram account online and offline. In addition to their Instagram bio, #TopShopStyle is plastered across the brand’s site and marketing emails to increase their tag’s exposure. How to Promote Your Instagram Page on Other Platforms . When it comes to Instagram promotion, you have plenty of tactics to experiment with. Cross promoting your Instagram is one of these easiest ways to gain followers. Leogram is all-purpose service. 8 Fun Instagram Story Game Ideas To Boost Your Engagement, 4 Reasons NOT To Use A Split, Collage Design On Instagram, How to Get More Saves on Your Instagram Posts And Win Against The Algorithm, How to Share an Instagram Post That Isn’t Yours —The Right Way. Making sure that your feed stands out means understanding the platform’s best practices and evolving alongside Instagram itself. Tap the post you'd like to promote. * If you host pop-up events or have a brick-and-mortar, print out your Instagram Nametag on a poster to encourage visitors to follow you on Instagram. To create a quality but diverse Instagram model portfolio, we recommend you to have a photoshoot of at least 3 different looks + dilute professional photos with some self-made pics. Because the platform’s rapid evolution and growth mean that what worked in the past isn’t going to score you the same sort of engagement today. Click here for a full run down! Doing so will ultimately encourage you to write more compelling captions. Customer photos. If you're trying to promote a specific message with your app, select Reach and Frequency. Instagram helps businesses get a little bit more juice out of their posts through their promotions feature. Tacking on extra tags essentially makes your posts searchable by tag-followers and instantly increases your reach. Over 2M brands already use our all-in-one creation, scheduling and publishing tool for posts AND stories! How Instagram Influencer Marketing Works. Target a relevant audience. Off-the-cuff content via Stories essentially allows you to “skip the line” and appear front-and-center in people’s feeds. To figure out what performs the best among your audience, you’re going to need to experiment. Not only do folks on the ‘gram love it when brands shout them out, but customer photos represent marketing firepower that proves that people dig your products. With all the opportunities Instagram advertising offers to promote products and services, grow brand awareness, and connect with customers, it’s crucial your Instagram ads don’t get disapproved — or they only show on a limited basis.. Although you can certainly use less (or more), the takeaway here is that you should at the very least add something. From a local, family-run businesses to large global brands, everyone is growing their Instagram account. If you want more engagement with your Instagram account, select Page Post Engagement. Click on ‘Promote’ right under the post’s image and key in the details about it. 3. Brands both big and small should create a hashtag to encourage sharing and promotion on behalf of their followers. The guide outlined above are perfect answers as to how to promote my instagram account. Even if you have a great personal account with hundreds of subscribers, we advise you to create a new one for your business. Creating your business account on Instagram allows you to add contact information, get insights about your posts, stories and followers, ... Companies of any size can be recognized with a business profile, get insights about followers and posts, and promote posts to drive business objectives—all within the Instagram mobile app. Target a relevant audience. This also applies to brands looking to attract more attention organically. Click on ‘Promote’ right under the post’s image and key in the details about it. If you haven’t switched to a business page for you your company, you’ll need to make the change. To get started (from your phone), open Instagram and visit your business profile. Keep posting pictures that potential followers can be interested in. You’ll want to track the results of individual posts, ads, and stories, as well as your Instagram business account as a whole. For example, check out how Glossier hypes up their much-requested eye cream by surprising their followers a day before it drops. You can't switch your account to business on a desktop computer. It is pretty likely that you send out emails every single day to different people all over the world. Plann’s desktop version is on the way with even more advanced Instagram analytics, photo-editing filters and the features that you already know and love. A great time to cross-promote is just a few days before you are going to announce an Instagram-exclusive competition or giveaway. So we’ve created this essential guide to the best tips, tricks, hacks & know-how you need to effectively promote your music on Instagram. For example, you can tag other brands and accounts in hopes of a shout-out yourself. For example, Instagram tends to go heavier on the hashtags while you might want to craft a slightly different description for images posted to Facebook. By using consistent gradients, colors and filters, you can make your feed feel more, well, you. It’s time to boost your Instagram! So before going any further in this list, make sure you have a business account rather than a personal account. You can hang it on a wall, set it on a desk, or put it on a shelf. Chances are they’ll be thrilled to be featured in your feed and will share the news with their own followers. Last but not least, don’t neglect the potential of paid promotion on Instagram. If you’re stumped as to what your creative trademark should be, don’t sweat it. How to Promote Your Instagram Page on Other Platforms . © Copyright 2021 Sprout Social, Inc. All Rights Reserved. Get social media resources and tips in your inbox weekly. Instagram business profiles are linked to Facebook pages. Click here for a full run down! Even if you have a great personal account with hundreds of subscribers, we advise you to create... 2. Because when people see purchased products in real-world settings, they know that the brand in question has satisfied customers. However, there are a few problems. It’s a really quick way to promote your Instagram account and it’s well worth trying out. Ever seen one of these in action? For example, if you have more followers on Facebook … It would be the best way to drive your followers into your subscribers on OnlyFans. So should you. Although Instagram is a place to score sales, it is still first and foremost a place to share experiences. Engagement rate calculators such as this one from Phlanx can help give you peace of mind about any influencers in question. How To Start an Instagram Promotion To get started, navigate to your profile and tap the Promotions button. Cookies Undoubtedly, Instagram is not the only social media platform on which you can promote your business. The popularity of selfies on Instagram speaks for itself, as does customer photos and pictures of people using products in real-world settings. For example, if you have a physical location for your business or regularly attends events, location-specific posts allow you to explore new potential fans and followers. Usually, an Influencer would tell their audience through their own Instagram Stories as well as in a post on their Instagram grid. | They also feature their email and phone number which is something to consider if you’re running a business account. What you want to do is to start by making a list of your desired keywords. There are so many uses for this new feature it makes us squeal with excitement! Copy link. Your profile must be switched to a business account in order to use the boost and promotion features. Download our Instagram marketing strategy guide to learn more. Easily highlight your top campaigns by video views, conversions, impressions, engagement and more. In turn, they use the tag to promote their own posts in addition to thousands of loyal fans promoting the brand organically. And that doesn’t even scratch the surface of what’s available to you. A good reason to start your business on Instagram – now you can connect your Instagram business account by linking your company’s public page on Facebook. Make sure your Instagram account is switched to a business profile. From optimizing your posts and profile to rethinking your approach to content promotion, any combination of these tips are fair game when it comes to Instagram promotion. Here are 33 of them! Instagram now has over 1 billion users all over the world! The good news is that there aren’t too many moving pieces of your profile itself to worry about. After winning ‘Australasian Startup Founder of The Year’ for her achievements helping businesses grow using Instagram, she now splits her time between Silicon Valley and Sydney to grow her own software business, and help others grow their businesses too.